YUIT captured interviews with Shell leadership, staff, and employees to help deliver an operational message during a Town Hall meeting. The project took Team YUIT not only across Alaska, but also to Washington, where the team documented various aspects of Shell’s operations.
Coverage included aviation decision-making, vessel tracking, and broader operational activities, helping communicate the scale, coordination, and safety considerations involved in day-to-day operations. Through interviews and on-location footage, YUIT developed a comprehensive visual story that highlighted both leadership perspectives and the people behind the operation.
Shell’s Carson, California distribution center partnered with Yuit Communications to develop a campaign celebrating the City of Carson’s 50th anniversary. As a longtime member of the community, Shell wanted to recognize the people and organizations that have helped Carson grow and thrive over the years.
The Yuit team spent three days in Carson capturing interviews and photography to produce a comprehensive campaign that included videos, billboards, and digital advertising.